Thinking of starting a new courier business in England? Already have some repeat clients but want to grow your client base? Then this blog post is for you.
First, we’ll touch base with few facts about operating any type of business and being self employed. It’s hard work. Despite what you may have heard or read about starting your own courier business. Most information is outdated and doesn’t consider today’s fast moving digital economy. Accordingly, the usual scenario goes along these lines "write business plan, get a courier van, hire staff, hire courier drivers and start marketing". Good luck with that because without a vision, without full and thorough brainstorming session, first without seeing what’s possible and changing, successful and thriving courier business is hard to achieve.
Now, if anything, here at Delivery Master Courier Software, we do not want you to be discouraged at all, because we know full well that there is, a great potential for building successful outcomes. We know this because throughout the years being involved in courier and logistics industry in United Kingdom, we have seen startups achieve exponential growth and profitability, we have seen small sized courier companies become big. So thus, we know the truth about courier industry in UK.
Truth About Starting a Courier Business
Some people say, well simply start local by finding few businesses in your local area that need scheduled deliveries regularly and voila you’ve got a successful courier business. Truth and the fact is, almost all businesses that require deliveries already got their own courier services serving them. So how are you going to get those businesses to switch their current service provider. Know this, almost all business owners are reluctant to change. We also know this because we have to outline many benefits of using Delivery Master Courier Management System before our valued clients use our solutions.
Another truth: do not go in courier service industry for the sake of money ££££ although potential of earnings is HUGE in UK’s courier industry, you won’t last long with that mentality. Because you have to love people, you have to enjoy serving people. Meaning, if your focus of attention is to serve people, then, earnings will follow, not the other way around. Now we’ve got the truth out of the way and you are still here reading this. Then, we believe you are ready to start your new journey as a successful courier serving United Kingdom.
Find The Right Customers for Your Logistics Business
What this means is, you just can’t start your courier business targeting everyone. Instead, you have to identify gaps, growing industries and specific fields who need items delivered throughout UK. For example: local florists, medical courier business UK or online startups. There are countless of other fields that require regular shipments. Find them and only choose to specialise in just one industry to serve in one or two local areas to begin with. Later on, as your courier company grows, you can branch out to offer additional services as well as target new clients in different industries.
Furthermore: you can begin with specialising in next day, overnight, 4 hours, VIP priority, last-minute deliveries or same day couriering. Basically, specialisation is the key.
Where is the Future & Money for New Courier Companies?
As you know that recent pandemic with all the restrictions have disrupted the entire world economy. Many businesses and industries in England was not immune to these unforeseeable changes. Basically, think fast. Meaning, you are living in faster paced world and there are countless businesses that need same day deliveries. If you can cater for and specialise in faster outcomes, then, Bob’s your uncle. With just couple of good loyal repeat clients, you can make enough profits to sustain your new courier company. And as new business comes in, you can then grow it even further.
Remember, there is no way in this known world that you can manually manage your new courier business in 2022. Meaning, long gone are days where you could take in phone orders. Today, you really need to use technology and digital channels for what they are worth. Because UK consumers demand it. Talk to us, we can setup Delivery Master Courier Software System right from the start giving your company the best possible chance to grow and also compete with anyone in United Kingdom.
Marketing Yourself
Here’s what most successful businesses tell you: place an ad on your car (since you’ll be driving a lot), place an ad in your local paper, offer branded materials (pens, cups etc.), tell your family and friends about your new courier business, start networking etc. etc. When starting a new business in 2022, you have to be self-initiated. Put your best clothes on and start showing your face to your potential customer. Even if you could personally deliver your marketing brochure and why your courier company is better in every sense of the word. Then, you are half way there winning new clients.
Online Marketing is a Must for All Courier Businesses
Surely, without having a professional website that highlights the benefits of your business is a must in 2022. But did you know that you can show your business details on auto pilot? You can explore and target location based search queries. For example: fast delivery services in Manchester UK, and people searching Google can find your business details.
Let us also share quick, easy and free ways to market online. Simply go ahead to Google My Business to create your free business profile and let Google bring in new potential customers through your online profile. Offering business to business deliveries? Then, make sure to network with and promote your brand through the largest networking website LinkedIn.
Got resources to advertise online? You can explore Facebook Business page and start advertising which is still affordable in 2022 (you can target specific group of people through Facebook Ads). Want us to assist setting up your courier company’s digital presence? Our team can assist connecting you with the right web developers and online marketing experts.
Ready to Expand Your UK Courier Business?
Let us share our expertise and setup the right solutions from the word get go. Our team here offers professional courier software solutions for courier businesses, big and small. Our industry experts, with over 26 years experience, help you get the right advise and software solution for your business to grow and thrive in this exciting field. Get in touch, we’re here to help.